|Table of Contents|

Spatial-Temporal Characteristics of ConsumptionBehavior of College Students—A Case Study of Nanjing Xianlin University Town(PDF)

《南京师大学报(自然科学版)》[ISSN:1001-4616/CN:32-1239/N]

Issue:
2017年04期
Page:
154-
Research Field:
·地理学·
Publishing date:

Info

Title:
Spatial-Temporal Characteristics of ConsumptionBehavior of College Students—A Case Study of Nanjing Xianlin University Town
Author(s):
Zhou Lei1Xiong Liyang2Gu Chunyu1Fu Rujing1Yu En1
(1.College of Geographic and Biologic Information,Nanjing University of Posts and Telecommunications,Nanjing 210023,China)(2.School of Geography Science,Nanjing Normal University,Nanjing 210023,China)
Keywords:
consumption behaviortemporal and spatial behavioral characteristicscommercial spacecollege studentNanjing Xianlin University Town
PACS:
K901.2
DOI:
10.3969/j.issn.1001-4616.2017.04.024
Abstract:
College students are the main part of university town. The analysis of the spatial-temporal characteristics of college students’ consumption behaviors,and paying close attention to the basic consumption requirements of this special group,can provide references to the "people-oriented" commercial space planning and management of the university town. Through a case study of Nanjing Xianlin University Town and based on interviews and questionnaire survey data,this paper analyzes the spatial-temporal behavioral characteristics and its internal distribution of college students’ consumption behaviors,such as having meals,shopping,leisure and entertainment,from the perspective of behaviorism. The results show that college students’ consumption behaviors have a strong correlation of space and time. That is,the students’ consumption behaviors appear more concentrate within the university town on workdays,while scattered outside of the university town significantly on weekends. Consumption behaviors,such as having meals,buying clothes and daily necessities,entertainment,have different spatial-temporal characteristics. Significant differences could also be found of college students’ consumption behaviors among their gender,grade,monthly cost of living,college location. Distances and types of the commercial service are the main factors affecting students’ consumption decision-making behavior. These results are consistent with the core content of the central theory,which also proved the central theory can provide a strong support for the optimization of the commercial space of the university town.

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Last Update: 2017-12-30