|Table of Contents|

The Spatial Pattern of Virtual Tourism Flow and Its InfluencingFactors in Yangtze River Delta(PDF)

《南京师大学报（自然科学版）》[ISSN:1001-4616/CN:32-1239/N]

Issue:
2021年02期
Page:
48-54
Research Field:
·地理学·
Publishing date:

Info

Title:
The Spatial Pattern of Virtual Tourism Flow and Its InfluencingFactors in Yangtze River Delta
Author(s):
Du Jiazhen1; Jin Cheng1; 2; Xu Jing3; Zhou Yucui4
(1.School of Geography,Nanjing Normal University,Nanjing 210023,China)(2.Jiangsu Center for Collaborative Innovation in Geographical Information Resource Development and Application,Nanjing 210023,China)(3.Tourism and Social Administration College,Nanjing Xiaozhuang University,Nanjing 211171,China)(4.College of Business,Quzhou University,Quzhou 324000,China)
Keywords:
virtual tourism flow; semi-parametric GWR model; influencing factors; Baidu index
PACS:
K902,F592
DOI:
10.3969/j.issn.1001-4616.2021.02.008
Abstract:
Tourism flow,which is the cross-field within tourism and geography,plays an important role in study of Tourism Geography. However,previous studies have lacked exploration regarding the pattern of virtual tourism flow and its influencing factors and missed consideration about information flow in cyberspace. In fact,most studies on tourism flow only be discussed from practical point recently. In this paper,the search index in the Baidu index is used as the analysis data of virtual tourism flow. The space pattern of virtual tourism flow in Yangtze River Delta has been explored by ArcGIS and Geoda. A semi-parametric GWR model is employed for analyzing virtual tourism’s influencing factors from the perspective of inflow and outflow by comparison. The results show that:firstly,it is easy to find the feature of geographical bias in virtual tourism flow which shows the core-periphery structure in space from 2013 to 2018. Secondly,in 2013,the density of tourism flow network in the semi-parametric GWR model of the inflow of virtual tourism flow is a local parameter with liquidity,which also is the main traction force for the inflow of tourism flow,while population and per capita disposable income are non-fixed parameters of the outflow of virtual tourism flow. Population growth has a greater effect on the expansion of tourism outflow than the increase in per capita disposable income. Thirdly,the amount of A-level tourism spots in 2018 is non-fixed variable which belongs to the inflow of virtual tourism flow,promoting the inflow of virtual tourism flow in Yangtze River Delta city area,while the total retail sales of consumer goods and the amount of Internet broadband user access are significant flow variables for the outbound virtual tourism flow of cities.

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Last Update: 2021-06-30